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Info-Tech Advisor: What Does an iPod Have in Common with a Contact Center? Overviews
This note gives examples of how a usability engineering process has been successfully applied in one contact center, while summarizing its financial benefits and five key phases. Core topics include the following:
- The impact of usability on important contact center performance issues, including call handle time, cross-sell rates, agent stress, agent training, and customer satisfaction.
- The five phases of the usability engineering process: business objectives, user research, user requirements, user interface design, and usability evaluation.
- Three implementation recommendations oriented to three different types of development organizations.
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